Digital PR & SEO Specialist (Swedish Speaking)

We seek a passionate, quick-thinking Digital PR & SEO Specialist, to drive our vision forward. With our finger on the pulse of the industry, we’re propelling growth and innovation. Ready to make your mark in the dynamic world of iGaming? Let’s shape the future together at Raketech! 

The Role:

We’re looking for a Swedish-speaking Digital PR & SEO Specialist to boost our brand visibility across a range of products. You’ll lead digital PR campaigns and off-page SEO efforts while supporting on-page SEO and site management.

As a Digital PR & SEO Specialist you are expected to:

• Plan and execute digital PR campaigns to earn high-quality links and coverage

• Build and maintain relationships with publishers, journalists, and partners Identify outreach and partnership opportunities for brand visibility

• Monitor backlink profiles and report on off-page SEO performance

• Support on-page SEO: content optimization, internal linking, keyword research Update and manage websites, ensuring SEO best practices

• Collaborate with the wider team on content and strategy improvements

• Stay updated on SEO and PR trends, sharing fresh campaign ideas

Success in this role means:

• Driving impactful digital PR campaigns that secure high-quality coverage and measurable off-page SEO results

• Ensuring websites are consistently maintained, optimized, and improved through on-page SEO and keyword strategy

• Growing SEO expertise while collaborating effectively with the team and bringing innovative PR & SEO ideas

• 3+ years’ experience in digital PR and outreach

• Proven track record of securing editorial placements

• Familiarity with SEO fundamentals and strong interest in developing further

• Experience managing websites in WordPress or similar CMS Highly organized with ability to manage multiple projects

• Fluent in Swedish (written and spoken)

Nice to have:

• Knowledge of Google Analytics or Search Console

• Exposure to technical SEO and auditing tools