Head of Asia Products - Afiliation Marketing

Join us at Raketech, the powerhouse in iGaming affiliate and performance marketing! 🚀 We seek a passionate, quick-thinking Head of Asia Products - Affiliation Marketing to drive our vision forward. With our finger on the pulse of the industry, we’re propelling growth and innovation. Ready to make your mark in the dynamic world of iGaming? Let’s shape the future together at Raketech!

The Role:

We are looking for a Head of Asia Products to join our crew and take responsibility for our Casino products across the Asia market. You will focus on the business’s growth and profitability, leveraging your expertise in the iGaming space and understanding Asian market trends. You must have strong leadership skills and be business-driven with a result-oriented mindset.

As a Head of Asia Products, you are expected to:

• Manage a portfolio of products within the Casino vertical tailored to the Japanese/Asia market

• Always be on top of your portfolio's performance (KPIs) and profitability (P&L).

• Contribute to the vision of your products and their growth strategy within the Japanese market.

• Constantly focus on business, market, and user insights (qualitative and quantitative) to gather data that feeds into strategy.

• Set and prioritize your portfolio and product roadmap with the VP of Product.

• Understand the different aspects of SEO (on-page, off-page, technical) and how they contribute to the success of your portfolio.

• Identify strategic sales and revenue opportunities for your products.

• Collaborate with the Product Manager and the cross-functional team to guide and support business and strategic priorities when solving user/business problems and opportunities.

• Work in an iterative and agile/lean product development mindset throughout the user journey (acquisition, activation, revenue, and retention).

• Be a manager, a true leader, and an enabler for your team, consisting of a Product Manager, SEO Manager, and Content Team.

Success in this role means:

• Deep understanding and passion for the business side of owning product assets.

• Be a strategist, data-driven, and focused on finding opportunities and solving problems.

• Loving the full spectrum of agile and lean product management.

• Being a true team player, enabler, and collaborator guides your team to success.

• Leading products to be successful through a product-led and data-driven mindset with a strong focus on understanding users and gaining early insights.

• Passion for Casino gaming and an understanding of the Japanese/Asia market.

• Demonstrated experience as a manager with a strong leadership mindset.

• Working proficiency in verbal and written English; proficiency in Japanese is a plus

• Proven experience in business roles within Product Management and expertise in agile and lean product management.

• Data-driven approach with hands-on experience using analytical tools such as PowerBI, GA4, and Hotjar.

• Proficiency in SEO tools such as Ahrefs, GA4, and Search Console.

• Preferably experienced in experimentation (CRO).

• Background in the affiliation or iGaming industry, specifically within the Casino vertical, is a plus.