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Outreach Specialist

Remote
  • Gzira, Gżira, Malta
Product

Job description

The role is restricted to those physically located in Europe, while this is a remote position, we cannot consider candidates not based in such a region. Preference will be given to candidates based in Portugal, Spain or Malta.

The role:

We are seeking a proactive and results-driven Outreach Specialist to join our team. As an Outreach Specialist focused on backlink acquisition, you will play a crucial role in improving our website's search engine rankings and online visibility by acquiring high-quality backlinks from authoritative websites. You will be responsible for identifying link opportunities, building relationships with website owners and bloggers, and executing outreach campaigns to secure valuable backlinks


As an Outreach Specialist, you are expected to …

  • Research and identify potential websites, blogs, and online platforms for backlink opportunities.

  • Develop and execute outreach strategies to establish relationships with website owners, bloggers, and influencers.

  • Craft compelling outreach emails and messages to pitch link placement opportunities.

  • Negotiate and secure high-quality backlinks from relevant and authoritative websites.

  • Monitor and analyze backlink profiles to ensure compliance with SEO best practices.

  • Conduct online meetings, as needed, to negotiate link acquisition from Japanese publishers, leveraging effective communication and negotiation skills to secure valuable backlinks.

  • Collaborate with the content team to create link-worthy content and assets.

  • Stay updated on industry trends, algorithm changes, and link building and SEO best practices.

  • Track and report on the performance of outreach campaigns and backlink acquisition efforts.

  • Continuously optimize outreach strategies and tactics to improve campaign effectiveness.


Job requirements

  • Bachelor's degree in marketing, communications, business, or a related field.

  • Proven experience in outreach, link building, or digital PR, preferably in an SEO agency or digital marketing environment.

  • Strong understanding of SEO principles and link-building strategies.

  • Excellent communication and interpersonal skills, with the ability to build and maintain relationships with website owners and bloggers.

  • Proficiency in email outreach tools and CRM systems.

  • Fluency in Japanese at a native level is mandatory.

  • Analytical mindset with the ability to track, measure, and analyze outreach performance metrics.



Recruitment Information


Our recruitment process is quite straightforward. Our interviews are very informal, after all this is a great opportunity for both of us to get to know each other better. To ensure effective and efficient recruitment we generally like to stick to the below defined process. Here's how it works:




Raketech commits to being a discrimination-free and inclusive organization; people from different backgrounds and with different life experiences make our company more colorful.


Follow the link to learn more about who we are:

https://raketech.com/about/#who-we-are

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